The 10 Best Squarespace Templates for Small Business Owners: Get Your Business Seen


All small business owners know how important it is to get your name out there so potential customers know about your products or services. Having a website is one of the best ways to do this, but how do you get your name there?

This is where using a website builder like Squarespace(opens in a new tab), with plans starting at $14 per month, helps considerably. If you’re a freelancer, you’re probably short on time, so it’s reassuring to know that setting up a Squarespace website doesn’t take longer than it should. The tricky part is knowing which template to choose, as there are so many options when it comes to the best Squarespace templates for small business owners.

That’s where we’re here to help. Whether you’re looking to showcase your portfolio of work, advertise your services, or even sell products online, there’s a Squarespace template for you. With this in mind, we have selected different website templates for various purposes. We hope each will prove appealing to your customers, whether you’re promoting your work as a visual artist or blogging to promote your way of thinking.

If you’re still not convinced you need a Squarespace Account or an online wallet, we’ve also helped you explain some of the basics below. Read on as we explain everything to you.

What is a Squarespace template?

A Squarespace template or theme is a pre-designed, ready-to-use demo website that you can apply to your own Squarespace website. Rather than having to create a web design from scratch, small business owners can customize an existing design to get things exactly the way they need them. This can include different colors, pages, fonts, and drag-and-drop elements such as images, galleries, buttons, or forms.

There are dozens of different website templates, with each template designed exclusively for Squarespace. Whether you are looking for one of best squarespace templates for whatever purpose, or you are specifically looking for best squarespace templates for bloggingThere are plenty of options.

Is Squarespace the best website builder for small business owners?

Squarespace isn’t the only website builder. It is worth reading the differences between Wix and Squarespacefor example, because both offer similar website building services.

For the most part, though, we like Squarespace’s ease and speed of use. It has an all-in-one approach. This means that it can provide you with lots of web design options, website metrics, SEO features, SSL security, and unlimited bandwidth. It’s a great one-stop-shop for freelancers looking for a convenient solution, especially if you’re not tech-savvy.

How does Squarespace compare to WordPress?

Squarespace and WordPress have a role for anyone looking for a high quality website builder. WordPress is generally best for two very different purposes. If you just need an incredibly basic blog, this is excellent and easy to set up. It’s also great if you want to dive deeper into the web design aspect and create a unique site to promote your portfolio or online store.

However, this takes a lot more effort from small business owners, as you will need to manage your own hosting and security and remember to update regularly. You may also need to hire a developer to get things done.

Alternatively, Squarespace templates are less flexible but have great built-in features that help you figure things out faster. Squarespace also offers valuable integrations for business owners like PayPal (for accepting payments) and OpenTable (so potential customers can make reservations).

What type of website should a small business owner have?

Much depends on your plan. Do you want a website template that works as a placeholder for your business or are you looking to sell items through an online store? Other small business owners may need a place for a portfolio or a blog. Check models tab on the Squarespace website(opens in a new tab) to see what’s there.

It’s okay to experiment with a few different styles before launching your site. A portfolio may require a template that offers a large image. At the same time, creative entrepreneurs may want to focus on some of the best squarespace templates for writers. instead, along with images. Even if you are a videographer, there are many Squarespace Templates for Videos too. It’s about finding the perfect template for you that’s as individual as your business plan.

Are Squarespace templates free?

Yes! Although you have to sign up for a (paid) Squarespace account and subscribe to the website builder, all of its templates are completely free. There is no premium Squarespace template or free Squarespace templates as they are all available for everyone starting at $14 per month.

That means small business owners have plenty of room to find the perfect Squarespace template for their needs.

The only thing to watch out for is that there are two different versions of Squarespace with 7.0 and 7.1. 7.1 is the new release related to the July 2022 rollout of Smooth motor(opens in a new tab), Squarespace’s next-gen content editor for 7.1 sites. If you’re new to Squarespace, you’ll get it automatically, but older users will need to rebuild their site to upgrade. Squarespace versions 7.0 and 7.1 treat templates differently. (For example, 7.0 categorizes them into families, but 7.1 doesn’t, so it’s easier to swap models.)

Are Squarespace templates mobile-friendly?

Yes, Squarespace templates are very mobile-friendly. This only improved recently with Fluid Engine and 7.1 adding improved layout flexibility for mobile use. In addition to ensuring your customers have a good experience when viewing your website on their smartphone, the templates are also SEO optimized, so you can enjoy higher search engine rankings than if you did it manually.

Squarespace templates can also be edited or updated through your smartphone, which can be especially useful if you want to add content on the go.

No matter how you plan to set up your Squarespace website, it’s next to impossible to create an ugly one. If you need some inspiration, though, read on and check out our roundup of the best Squarespace templates for small business owners.

To note: Most of our recommendations come from Squarespace version 7.1, but we’ve added a few options from version 7.0 that continue to stand out. The models have been labeled accordingly.


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